For close to half a century, Yamaha Motor has been bringing pleasure to millions of people by using ingenuity and enthusiasm to constantly surpass customer expectations, thereby enriching their lives.
“Kando”, A Japanese term concisely summarises these feelings:
Kando describes the sensation of profound excitement and gratification derived from experiencing supreme quality and performance.
In an ever-changing world, people face new challenges every day and are forced to put more and more hours into work.
That is why Yamaha believe leisure to be paramount for a balanced, full and pleasurable life. Whichever products customers choose to enjoy, Yamaha strive for them to experience a delicate blend of technologies which creates a harmonious union between man and machine.
More than that, Yamaha offer the promise of intense satisfaction through the use of ground breaking, innovative products that touch not only people’s lives, but also their hearts.